
By Dan Walsh
The Gum Litter Taskforce (GLT) has taken to the streets of Wexford Town as a part of its summer interactive Roadshow that works with local authorities and communities across the country to carry out fun and engaging education and awareness initiatives that demonstrate the proper means of gum disposal and raise awareness of the environmental and fiscal impacts of gum litter.
Now in its 16th year, the campaign is a collaboration between Food Drink Ireland, the Department of Environment, Climate and Communications, the chewing gum industry, and local authorities.
Welcoming the Roadshow to Wexford Town, Cllr John Fleming, Cathaoirleach of Wexford County Council was delighted to welcome back the Gum Litter
Taskforce to Wexford. “The Roadshow is a fantastic way to demonstrate to people the sustainable impacts of responsibly disposing of gum litter and changing their disposal behaviours,” he said.
Mayor of Wexford Cllr John Hegarty stated ‘This GLT campaign has seen a visible reduction of gum litter on our streets since it first began, the Roadshow is an important reminder to the whole community that we must continue to reduce our litter and protect our local environment.”
Speaking at the launch of this year’s Roadshow, Minister Ossian Smyth welcomed the latest research and the return of the GLT campaign for the second year of its fifth cycle. “The Department of the Environment, Climate and Communications is proud
to play a part in this important initiative. Each cycle of the campaign has delivered demonstrable progress in reducing gum litter on our streets, showing the impact that cross-collaborative initiatives such as this one can have. I look forward to continuing with our good work with industry and local authorities to build on the continued success of the GLT campaign to ultimately eradicate gum litter.” concluded Minister Smyth.
